Web 2.0 SEO techniques
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The increased interactivity of the internet allows for better mixing up your own websites or landing pages with popular Web 2.0 platforms using social bookmarking, wikis, feeds etc. Using these possibilities will increase your traffic and will help getting your websites higher placements in the results of search engines
Social Bookmarking
Instead of storing you bookmarks on one computer there are now plenty of websites where you can store your bookmarks online. This way you’re able to access your bookmarks from any computer connected to the internet, but also share them with the communities for which many of the social bookmarking sites provide features.
Popular bookmarks get featured spots on the bookmarking sites, which can create an attention whiplash effect. Bookmarks can be tagged with keywords, which will make your URL pop-up in on-site searches.
Social Networking
Social networking sites allow you to create a profile, and get linked with profiles of other people you might know (or not know) on the networking site, by becoming friends or requesting a connection. By commenting on your connections profiles using a link to your website, you can spread your website address around easily.
Groups of people organize themselves in interest groups, which you can join as well. You can also start a group yourself, and create extra attention for any topic you desire.
Video
Video is the most sought after content on the internet. Make a video channel, create videos, and give the video a name related to the keywords you want to promote your site around. You can also add tags to the video so it will show up in even more (video) search results.
The more your video is watched, the higher it will end up in search results, so using video is a great way of getting attention around highly competed keywords.
Blogs, Wikis & RSS Feeds
Blogs and wikis are more popular than forums in search results. Commenting on relevant Blogs and creating wiki articles are a great way to spread your links around while at the same time providing content to other sites as well. Creating a Blog of your own which you can use as a platform to promote your other websites should be one of your priorities if you want to be found on the internet.
By adding feeds to your site you allow other websites to refer to your content more easily. If your content is relevant enough, your feeds will get picked up and people will start showing up on your websites.
